Big Ideas,
Real Impact.

As a life-long cinephile, being Creative Director on a number
of projects for Vue was an absolute dream.
Including the roll-out of this sexy seat.

In collaboration with Daydreamer and the amazing James Radford, who composed the epic soundtrack, we created a high octane
animation for Vue’s luxurious new seating offering.

We wanted viewers to put their feet up and fly first class to other worlds from the comfort of their Ultra Lux. The sound design was super important, so we tried and tested the audio in cinema auditoriums for maximum immersion and impact.